Blog: The Voice of Engagement

February 13, 2012

Sports and Social Media [INFOGRAPHIC]

Now, more than ever, sports fans are using social media to stay connected with news outlets, sports personalities and each other. To get a better understanding of this phenomenon, our GMR research team took to the virtual stands with a clipboard. Our survey results may surprise you.

If you're interested in more sports and social media insights, read on in this blog, and follow @GMRMarketing and @GMRsports on Twitter. Also, be sure to take a look at our website. There, you'll see more information on the nation's leading engagement marketing agency.

Results are based on 350 completed surveys among Top 2 Box sports fans (very or somewhat interested in sports). Respondents were recruited via Facebook, Twitter, blog posts, and email invitations.


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