Our strength lies in our differences.

Our commitment to inclusion, innovation, and impact lives in the very core of who we are and what we do. It’s foundational to our people, our work, and our purpose.

Our Inclusion & Impact Manifesto

We seek diverse backgrounds and perspectives so we can create memories that matter for everyone.

We strive for inclusion by meeting people where they are, eliminating barriers and building on their unique talents so we can maximize everyone’s contribution. We seek to recognize, grow and unleash the perspective and possibility of each individual on our team. Together, we’re on a powerful journey. Our guiding principles:

01 Reject neutrality on injustice and human rights.

02 Uphold inclusion, innovation, and impact as our operating system. It is central to everything we do.

03 Hold ourselves accountable, always.

04 Make room for mistakes. Even with good intentions, we’re still learning and growing.

05 Acknowledge discomfort. Move forward with courageous dialogue.

06 Keep a clear goal but take a flexible path. Allow for healthy disagreement.

07 Strive to be an industry leader. Be the change we expect to see.

08 Lead with respect and kindness. This is non-negotiable.

09 Focus on impact, not intent.

10 Value progress over perfection. Let’s go.

We make
unforgettable
stories for all.

“We will not become the most unforgettable, ingenious, and influential agency in the world without an intentional focus and continued efforts towards our lofty inclusion and impact goals. It is our top StoryMaker and agency priority.”

— Tyson Webber, President & CEO, GMR

Play

Armando, an Art Director at GMR Marketing, teaches his two daughters how to draw

Meet some of the
amazing people
who make up GMR's
global family.

We're willing
to do the work.

Our commitment to inclusion and impact shows up in bold, tangible ways. We don’t just talk about change. We build it into the fabric of our culture, our creativity and our client work.

Through inclusion, innovation and impact, we create environments where people thrive, ideas flourish and progress becomes inevitable:

Inclusion, innovation and impact are the foundation for creativity and have to be at the center of all we do. It is the key to growth.

— Aliah Berman, Global Inclusion & Impact Officer

We're taking time to reflect

Companywide observation of commemorative months and holidays including (but not limited to) Black History Month, International Women’s Day, Asian Pacific American Heritage Month, Pride Month, Juneteenth and Hispanic Heritage Month

Offices closed for reflection and formal observation of Martin Luther King Jr. Day and Juneteenth

We’re embedding inclusion into the way we lead, develop and grow:

From how we hire and promote to how we train and support our people, we are evolving every part of the employee experience to reflect inclusive leadership at its core. Our development programs are designed to build inclusive behaviors, and we continually assess our talent practices to ensure access and opportunity at every level.

Aliah Berman, Global Inclusion & Impact Officer

Aliah provides strategic and organizational guidance across all agency I&I initiatives, counsels executive leadership on critical cultural issues, and lights fires where fires need to be lit.

Executive Inclusion & Impact Council

Our council ensures that inclusion, innovation and impact initiatives get prioritized and resourced, and holds all leaders accountable—including each other. The council includes our CEO, President, Chief Inclusion & Impact Officer, and nine additional executives across our organization.