ABOUT

We believe experience matters.

Founded in 1979, GMR is an innovative global sponsorship and experiential leader, connecting brands and their consumers through shared passions. We change how people think, feel and behave through the power of experience. Experiences founded on data, rooted in insight, grounded in strategy, designed meticulously and executed flawlessly.

Our passionate global team of over 850 people creates, consults and activates in more than 70 countries, covering every continent from 19 offices in 10 countries. We’re headquartered in the United States and are part of Omnicom Group Inc.

OUR LEADERS

Gary Reynolds / Chairman

Cameron Parsons / CEO

Contact us

EXPLORE

2016 NASCAR Marketing Achievement Award

Comcast XFINITY receives annual honor for the NASCAR XFINITY Series

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:60 of eSports Lifestyle (Part 2 of 3)

Understanding fan behavior offline, online, and on the 2nd screen

2016 Experience Design & Technology Awards

Silver and Bronze for Comcast + CBS

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Vega // #VegaShakeUp

Vega flips the script on the TIFF party scene

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:60 of eSports Consumers (Part 1 of 3)

85% of eSports consumers are open to brands reaching out through gaming—but one size doesn't fit all.

Anne Casey Promoted to Vice President

New leadership for Specialty Services Group

2017 PROMO Top Shops

Chief Marketer highlights GMR's VR, eSports and Super Bowl capabilities

Victory Motorcycles // Sturgis 2016

"Modern American Muscle" gives Sturgis a shake

GMR MKE Named Best Place to Work

Global headquarters recognized for employee satisfaction

New eSports Report Released

Proprietary research sheds light on eSports players and fans