EXPERTISE

Entertainment Marketing

From film and TV to music and gaming, how people spend their time—and resources—says a lot about what they value and aspire to. We understand these passions, and we help our clients leverage them to build connections that last. 

RELATED

New Research: Experiential EQ

Understanding the true impact of emotion in experiential marketing

Lowe's Studio

Interactive lounge shines at Austin City Limits Festival

Comcast University: I CAN

GMR and XFINITY deliver powerfully positive ‘I CAN’ campaign

Jim Beam + GMR

More than a decade of experiential programs

Sonoma County at Super Bowl 50

Taste of Sonoma Lounge brings the elegance of the wine region to Super Bowl City

Ferrari 70th Anniversary

Casa Ferrari surrounds VIP guests in luxury

"Fantastic Beasts" Wand Master Training

Custom event technology + social sharing to promote the Wizarding World film

Female Fans + Festivals

5 ways for brands to connect

Super Bowl 51 Décor

Pushing the limits of interactive décor

SXSW 2017

What Young Women Want from Music Festivals