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Brand, industry and agency updates from across the globe

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:60 of eSports

Gaming is taking the world by storm

Experiential is Rising

Bellwether report shows live marketing growth

Couch-to-Concert Strategy

XFINITY is sponsoring Taylor Swift's The 1989 World Tour

Formula E isn't Formula 1

Crispin Bolt says FE has unique brand appeal

Women's football

Unlocking the potential for brands

New Hires at Global HQ

Fresh talent joins GMR’s experiential marketing ranks

Women's Sports Sponsorship

Recapping ESA's women in sport debate

Experiential Agency "It List"

GMR named to Event Marketer's annual best of the best

2015 Pro Awards

P&G Sochi Source honored for event management technology