Insights
05/01/2025
April Showstoppers: Laughs, Activations, and Awards in a Month of Memorable Moments
Fueled by the fresh energy of spring, we charged into April with impactful experiences and standout activations. Here are some of the highlights from this past month...
03/31/2025
From Chelsea Market to the Red Carpet: GMR's March Highlights
Taking full advantage of the momentum we felt from last month, GMR moved into March with force. Check out some of the standout moments from this past month....
03/01/2025
From Super Bowl to Pickleball: GMR's February Highlights
Things didn’t slow down in February. In fact, they seemed to heat right up. Here are the highlights....
01/31/2025
Stay in the Game: The GMR January Rundown – Wins, Work, and More
Catch up on GMR's exciting January with highlights including Max Lenderman's insights from CES 2025, our work with Comcast for the new Philadelphia arena naming rights, and our Campaign US Experiential Agency of the Year shortlist. Stay in the loop with our latest news from LinkedIn, Instagram, and industry publications while diving into a memorable month at GMR...
07/31/2024
GMR Marketing Launches “The Voice of Experience” Podcast
Industry veterans Max Lenderman and Elke Jones to host regular look at the science of memorability and how it impacts brand...
07/08/2024
GMR Announces First-Ever Head of Sustainability Hire
GMR Announces First-Ever Head of Sustainability Hire. Long-time GMR StoryMaker Fran Sutter will fill new role. ...
06/24/2024
GMR partners with Milan-based, Omnicom Experiential Agency TRO ahead of Milano Cortina 2026
We’re combining forces with TRO Italy to bring TRO’s deep local knowledge of the Italian market and GMR’s 30+ years of Olympic and Paralympic experience to brands’ looking to leverage the power of the Olympic and Paralympic movement during Milano Cortina. This partnership is only enhanced by the shared processes and resources that exist across Omnicom Experiential Group (OEG), of which both agenci...